Friday, 25 October 2013

T2- Market Research

To gather information about how to create my ident and what would make it successful i hosted a focus group to gather information of other popular and new idents.

for each ident i asked these questions;


  1. on a scale of 1/10 how much do you like these idents
  2. what do you like and dislike about these idents
after the questions were asked for each ident i additionally asked these questions to gather more information about idents in general.
  • what is your favorite color
  • do you like idents in general or do you find them annoying, either way why?
  • what do you expect to see of idents for these types of channels (teen)
  • how old are you?
  • what is your favorite genre i.e horror, comedy, drama


Ident 1
Results for question 1

  1. 7/10
  2. 6/10
  3. 7/10
  4. 9/10
  5. 4/10
Results for  question 2

  1. There was lots to look at so you wasn't staring at the same thing with not much going on but  it was a bit slow at the start.
  2. The purple slime stuff looked cool but  it went a bit slowly.
  3. asd
  4. asd
  5. asd



Ident 2
Results for question 1

  1. 8/10
  2. 9/10
  3. 5/10
  4. 3/10
  5. 10/10
Results for  question 2
  1. It was cool having all the different parts matching up on the bodes although other than that there wasn't much going on to keep me interested
  2. asd
  3. asd
  4. asd
  5. asd



Ident 3
Results for question 1

  1. 6/10
  2. 2/10
  3. 7/10
  4. 5/10
  5. 3/10
Results for  question 2
  1. awdf
  2. asd
  3. asd
  4. asd
  5. ad


Ident 4
Results for question 1

  1. 6/10
  2. 2/10
  3. 8/10
  4. 9/10
  5. 8/10
Results for  question 2
  1. awdf
  2. asd
  3. fdb
  4. br
  5. eg

Ident 5
Results for question 1

  1. 1/10
  2. 8/10
  3. 9/10
  4. 10/10
  5. 7/10
Results for  question 2
  1. awdf
  2. iuoy
  3. hjkbn
  4. ,
  5. edfrq

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